designing and creating award-winning jewellery since 1987

The Client

Situated in a small medieval building in the heart of historic York, WERK by TCJ Designs has been designing, creating and selling award-winning jewellery since 1987.

As well as their bespoke design service, they can repair, restore and remodel your existing jewellery. All the work is done in house, and they can even match and supply missing gemstones and diamonds.

The Brief – Jewellery Video

The talented team at WERK approached us excited at the prospect of bringing their brand to life to life through video. They required a brand video that would sit on their homepage and capture people’s attention and more importantly, their imagination.

We approached the project with our usual mindset – relaxed, informal and burning with curiosity. We learnt about Mandy, Carl and their brand – what inspires them, their processes, and what customers love most about her products. We listened, and we learned.

The Outcome

After planning, we spent a day filming at their beautiful workshop in the heart of York’s medieval Stonegate, just a stone’s throw from York Minster. We enhanced the character and atmosphere of the space with our lighting. We captured their process, from design through to manufacturing.

The finished video was met with great reception and gave WERK by TCJ an invaluable tool to promote their brand and products. The video is now the main focal point on their homepage. It does a beautiful job of communicating their brand and their ethos as soon as visitors land on their website. The video also sparks the imagination of potential customers, inspiring them to get in touch with their own ideas and designs.

Testimonial

“Luke and Pete were so professional, so easy to work with and the whole experience was a pleasure from start to finish. They managed to capture perfectly in 1 minute what we do and we can not wait to work with them again” – Mandy , Co-owner and FIPG designer at WERK by TCJ Designs